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Cookie Policy

Visiting Us

The National Memorial Arboretum remains open to pre-booked visitors following the introduction of new national coronavirus restrictions from Thursday 5 November, however the number of visitors permitted access each day will continue to be regulated and will be by pre-booked ticket only.

Access to the Arboretum will be via the Remembrance Centre where our visitor toilets remain available. The new restrictions mean that all indoor areas including our Shop are closed and we are currently unable to offer dine-in options in our Restaurant, though a limited take-away service is available from our Coffee Shop kiosk. Our tours, talks and trails are also unavailable.  

Further information about the measures currently in place at the Arboretum can be found by following the link below.

Find Out More

This cookie policy explains what cookies are and how we use them on our websites. Like most websites, the National Memorial Arboretum uses cookies.

This cookie policy explains what cookies are and how the Arboretum (“we,” “us” or “our”) uses them on our website.

We encourage you to read the policy in full so that you can understand what information we collect using cookies and how that information is used.

If you have any questions please contact us on info@thenma.org.uk Thank you

What is a Cookie?
Cookies are text files, containing small amounts of information, which are downloaded to your browsing device (such as a computer or smartphone) when you visit a website. Cookies can be recognised by the website that downloaded them — or other websites that use the same cookies. This helps websites know if the browsing device has visited them before.

Cookies do lots of different jobs, like helping us understand how our website is being used, letting you navigate between pages efficiently, remembering your preferences, and generally improving your browsing experience. Cookies can also help ensure marketing you see online is more relevant to you and your interests.

When you first visit our site, you are given the option to opt-out of cookies, but please be aware that by doing so this may negatively impact on your ability to view and use content on our website. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences. 
Further information on managing your cookies can be found below.
What Cookies Do We Use?
The types of cookies used on our site can generally be put into one of the following categories: strictly necessary; Performance; functionality; and advertising. You can find out more about each of the cookie categories below.

Strictly Necessary Cookies
These cookies are essential to make our website work. They enable you to move around the site and use its features. Without these cookies, services that are necessary for you to be able to use our site such as accessing secure areas cannot be provided.

Performance Cookies
These cookies collect information about how people are using our website, for example which pages are visited the most often, how people are moving from one link to another and if they get error messages from certain pages. These cookies don’t gather personally identifiable information. All information these cookies collect is grouped together with information from other people’s use of our site on an anonymous basis. This helps us analyse data about web page traffic and improve our websites overall, these cookies provide us with analytical information about how our site is performing and how we can improve it.

Functionality Cookies
These cookies collect information about your choices and preferences, and allow us to remember language or other local settings and customise our websites accordingly.

Advertising Cookies
These cookies are used to deliver advertisements that are more relevant to you and your interests. They are also used to limit the number of times you see an advertisement as well as help measure the effectiveness of the advertising campaign. They remember that you have visited a website and this information may be shared with other organisations such as advertising partners. This means after you have been to our site you may see some advertisements about our services elsewhere on the Internet.
These cookies are also used to build a profile of potential supporters that might be interested in our services. 

We use both session and persistent cookies on our websites and we use different types of cookies to run our websites. Permanent "persistent" cookies remain on your browser until you clear your cookies and temporary "session" cookies get deleted when you leave our website.

You can see a list of some of the specific cookies which are most frequently used by us below. 
First and Third-Party Cookies
“First party cookies” are cookies that belong to us and that we place on your device. “Third-party cookies” are cookies that another party places on your browsing device when you visit our site. Third parties setting cookies from our website will be providing a service to us or a function of the site but we do not always control how third party cookies are used. You should check the third party’s website for more information about how they use cookies. Details of third parties that set cookies through our website can be found below. 
How Do I Manage Cookies
In addition to the options provided above, you may refuse or accept cookies from a website at any time by activating settings on your browser.  Information about the procedure to follow in order to enable or disable cookies can be found on your Internet browser provider’s website via your help screen. To do this, follow the instructions provided by your browser (usually located within the “Help”, “Tools” or “Edit” settings).  

You may also wish to refer to:

http://www.allaboutcookies.org/manage-cookies/index.html 

Please note, however, that if you delete cookies or refuse to accept them, you might not be able to use all of the features we offer, you may not be able to store your preferences, and some of our pages might not display properly.

Some third parties may use Advertising Cookies to help gather information about your browsing activity so that they can deliver website advertising to you that is relevant to your interests. The advertising industries in the European Union have developed schemes to help you opt-out of receiving cookies used for these purposes. You can find out more about the scheme from

http://www.allaboutcookies.org/manage-cookies/index.html

If you want to clear all cookies left behind by the websites you have visited, here are links where you can download three programs that clean out tracking cookies:

1.1 http://www.lavasoftusa.com/products/ad-aware_se_personal.php  
2.1 http://www.spybot.info/en/download/index.html  
3.1 http://www.webroot.com/consumer/products/spysweeper/.
Cookies Used By the National Memorial Arboretum
 Cookie Name Description Expiry
 _gaRegisters a unique ID that is used to generate statistical data on how the visitor uses the website.2 Years
 _gatUsed by Google Analytics to throttle request rate1 day
 _gid Registers a unique ID that is used to generate statistical data on how the visitor uses the website.1 day
 collectUsed to send data to Google Analytics about the visitor's device and behavior. Tracks the visitor across devices and marketing channels. session
 sf-trckngckieAssigns a specific ID to the visitor - This allows the website to determine the number of specific user-visits for analysis and statistics. 179 Days 

 

Changes
Information about the cookies used by us may be updated from time to time, so please check back on a regular basis for any changes.
Further Help
If you have any further queries, please contact us by email at info@thenma.org.uk, or contact us at the following address: 

National Memorial Arboretum
Croxall Road
Alrewas
Staffordshire
DE13 7AR